Now, we have a compelling blueprint of just how to do that. A new book -- "The DeMarco Factor: Transforming Public Will Into Political Power" -- shows that that kind of organizing is no pipe dream. Written by Michael Pertschuk, former chairman of the Federal Trade Commission and co-founder of the Advocacy Institute, the book focuses on the strategies and leadership of organizer Vincent DeMarco, who has waged successful advocacy campaigns in Maryland and Congress for 20 years.